Now this is a good price and a nice shirt. $17.90 includes up to 7000 stitches embroidered left chest (digitizing charge is $100.00 for up to 8000 stitches) and free ground freight. Good quality, 7oz. 100% cotton premium pique polo shirt, pre-shrunk. Even comes in a nice Beaver orange. You can see more at River Mills Outfitters.